Today’s consumers rely heavily on mobile devices to keep them connected, both at home and on the go. Increasingly, they are turning to smartphones to do everything from pay bills to research companies and make purchases.
This reality introduces big business opportunities. SMS campaigns almost always outperform email campaigns in terms of response time, open rate and response rate. Texting programs can also be automated, allowing companies to reap the rewards of texting while focusing on other initiatives. Learn more about how texting demonstrates customer centricity and keeps your company top of mind.
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One example of a successful marketing program that incorporates texting is Throttle, a product of Matrix Imaging Solutions. A complete, intelligent CRM tool, Throttle takes the guesswork and labor out of customer communications by using logically timed touchpoints that drive business to automotive repair shops, allowing companies to stay in close contact with their customers throughout the customer journey.
Throttle is just one example of a successful Matrix marketing program. Contact us today to incorporate texting into your marketing strategy and enjoy better customer connection that propels business results.
